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News

•	Nine Small Businesses Get Marketing Makeovers - New York Times (blog)
•	Disney hires new marketing guru for "Pirates 4" - Reuters
•	Responsys Unveils Responsys Interact 2011, Spotlights the New School of Marketing - MarketWatch (press release)
•	BG Medicine's Losses Mount As It Negotiates FDA Marketing Approval - Wall Street Journal

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Trade shows Links

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ExhibitorOnline – New Displays If you’re looking for structural ideas for your next trade show booth, Exhibitor Online has the answer. Categorized by budget, size, and industry, they list displays of interest from $22,000 U.S. all the way up to $500,000. There are also links to tips on exhibit graphics, and firms providing design service and display sales.
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EXPOWeb – Trends primarily from exhibitor perspective, but useful EXPOWeb, providing “strategies and solutions for trade show, convention, and corporate event management,” is primarily written from an exhibitor perspective, but there’s useful information here. The Trends page dissects changes in technology, geography (think Hurricane Katrina), and society to chart the future of trade shows.
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TSMI's Trade Show Marketing Report The Westerfield Group writes this sporadic blog on the ins and outs of succeeding at trade shows. This is an opinionated, fun read on conferences, trade shows, and other related exhibits. The Event Technology category is helpful, since you don’t often seen analysis of technology that is being used to extend and improve trade shows.
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TSNN – Newsletter Archive TSNN is a massive online directory of shows and supplies for expositions and exhibitors. This page links to a set of well-written newsletters about all topics related to preparing for, showing at, and following up from trade shows. The newsletter takes the position that trade show success is all about planning, and understanding the trade show industry. You’ll appreciate the look behind the scenes.
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TSEA – Free Tips The Trade Shows Exhibitors Association is for those who manage shows, rather than those who attend them. This section of free tips, however, is very useful to anyone who’s going to be putting up a display. Each article covers topics that you might not have thought about – from material handling to exhibition etiquette and even greeting attendees. If you have inexperienced staff going to a show, this is for them.
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PackInfo-World A global resource for information on the packaging community. Events, jobs, news, awards, regulations and more.
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Brand Packaging
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Toronto.Internet.com Canadian source for Internet news, marketing, e-commerce and Web development. Downloads, new products and guide to all aspects of e-business. Includes a cyberatlas and ISP corner.
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Festivals.com Listings of more than 25,000 festivals and events to search by keyword, geography or date. Art, culture, children, music and sports. News, features and the event of the day are added services.
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